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Strategist, Social_2021-2667

Los Angeles, CA

Hearts & Science:

We are a data-driven marketing agency that is pioneering the future of how brands and people will interact in the post-media world. As a member on the Social Investment team, the Strategist will support the team to develop, implement and maintain social campaigns. The positions will be involved with the development of strategies, planning, and execution of social marketing campaigns in addition to continued intensive data pulls and analysis.  A successful candidate will have great attention to detail, an entrepreneurial spirit and team player, while bringing value to our clients. This role will also present the opportunity to partner closely with an integrated media, creative and marketing science team.

Reports to: Strategist, Paid Social  

  Responsibilities:

Management:
  • Support the Supervisor on day to day client management and requests
  • Oversee one – two entry level staff members effectively managing their training, workload and prioritization as well as offer QA of work produced
  • Ability to work closely with Social PMDs to provide clear direction, timing and expectations around social execution work               
  • Capability to streamline communication across key internal and external stakeholders as it pertains to social strategy, reporting, management and execution
  • Demonstrate the capability to juggle multiple tasks concurrently as well as exhibit skills to effectively prioritize workload while keeping manager abreast of progress
Analytics:
  • Exhibit strong excel skills including pivot tables, v-lookups, sumifs, etc. needed for consistent reporting needs
  • Gather, compile and analyze large data sets to understand current performance trends and inform future strategic investment opportunities
  • Foster understanding of multiple platform data sources including but not limited to: Kenshoo, Facebook Business Manager, Twitter Ads and Pinterest
  • Demonstrates understanding of and ability to manage forecasting, budgeting and spend pacing
Strategy:
  • Displays understanding of business concepts and client objectives in order to identify campaign opportunities
  • Ability to develop and implement DR driven Social strategy across a multitude of publishers
  • Demonstrate strategic insight based on data to develop short team and long term execution plans from client’s stated business objectives
  • Exhibits solid communication skills in order to effectively present strategic and tactical plans to internal and external team
  • Foster an understanding of the social and digital landscape to stay abuzz of trends and incorporate learning opportunities into client strategy
Execution:
  • Demonstrates an understanding of social campaign setups via platforms direct as well as bid management tools (i.e. Kenshoo, 4C, Sprinklr. Etc)
  • Deep understanding of targeting and audience management as well as creative parameters and setup process
  • Capability to effectively project manage the implementation of multiple campaigns concurrently
  • Effectively manage, pace and actualize budgets to ensure accuracy of social spend
  Qualifications:
  • Bachelor’s degree required (Marketing, advertising or communications, MIS or stats preferred)
  • 2-5 years of experience in paid social media at an agency or in-house
  • Exhibit confidence in analyzing and acting on marketing data
  • Be a proactive self-starter
  • Possess a desire to work for a fast-paced, results-based company
  • Have polished presentation, communication and listening skills
  • Have strong program management and organizational skills being able to manage multiple projects at once
  • Capability and desire to effectively manage junior staff members
  • Familiarity with Kenshoo, Facebook Business Manager, Twitter Ads and Pinterest Ads a plus

Hearts & Science offers a generous time off package including paid vacation, personal days, typically summer Fridays as well as other benefits including Medical, Dental, Vision, 401K, and great opportunities for growth. 

Diversity and Inclusion

At Hearts & Science, an agency within the Omnicom Media Group, our people are our greatest asset. We are committed to fostering an inclusive environment that attracts, engages and retains the best possible talent. Our diversity of experiences, backgrounds, locations, viewpoints and ideas is what makes us a great place to work and differentiate us as an employer of choice.

Our Commitment to Equal Opportunity 

At Hearts & Science and Omnicom Media Group we are committed to expanding opportunities for all employees without regard to race, color, religion, gender, age, national origin, sexual orientation, sexual identity, disability or any other characteristic. Each person is valued for his or her talents, expertise, experience and perspective.


 

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