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Associate Director, Social_2021-2914,2021-3145

New York, NY
Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real time to aggregate effective reach and deliver the right message at the right time. 
Designed to inform brand strategies with real-time insights, Hearts & Science is a data-driven marketing agency with expert media planning and buying capabilities, among other services that include shopper marketing, marketing innovation and content activation.

Reports to: Director, Social 

Responsibilities:
Client Management
  • Owning key client relationships for all aspects of paid social – ensuring trust in agency and team to drive data-driven results
  • Assisting Director with receipt and disseminating ongoing client deliverables as well as ad hoc requests
  • Running point on long term strategic plans respective of the client’s business goals including but not limited to annual and quarterly planning, QBRs and EOC reports
  • Facilitating and leading in person meetings on a monthly/quarterly basis to build and maintain a deep-rooted partnership driving excitement for paid social opportunities
  • Leading the development and execution framework of innovative paid social media plans respective of client objectives
  • Demonstrating ability to present strategies, plans and pitches to all level of clients
  • Bringing new proactive ideas to help meet client goals and grow business
Team Management
  • Developing, training, coaching and motivating team of Assistants, Strategists, and Supervisors
  • Fostering the highest level of understanding of the inner workings of the account and client needs to be able to provide continued direction to the junior members of the team
  • Establishing oneself as the social media expert and act as a resource for advisory for the team
  • Continually working with Director to identify gaps in resources and reallocate based on client needs
  • Helping design and driving excellent quality control checks and ensure they are adopted and implemented
  • Driving ongoing communication and processing between internal as well as external stakeholders to collectively attain client objectives
  • Working closely with the supervisor to properly manage team’s bandwidth, redistributing work as needed
  • Working closely with the supervisor to help prioritize tasks fluidly based on client direction
  • Demonstrating appropriate judgment through proper escalation and strong problem-solving skills
  • Prioritizing and managing priorities and ad-hoc requests to ensure they are executed on time and to client expectations by entire client team
Strategy & Analytics
  • Possessing capability to tell a story through analyzing and applying data trends
  • Constructing data driven decks that display performance and optimization/future planning considerations
  • Recommending innovative strategic and media tactics consistent with media and content briefing
  • Building and maintaining strong relationships with vendors, including Facebook, Twitter, LinkedIn, Snapchat, etc.
  • Working closely with the Digital and Strategy leads to foster synergies between social and digital opportunities
  • Proactively seeking out for media opportunities and/or industry news to develop sharp and up-to-date approach to media planning, and disseminate across the team
  • Working together with the management to identify and grow incremental business opportunities
  • Helping identify test and learn opportunities in line with client business objectives
Qualifications:
  • Bachelor’s degree (in Marketing/Advertising preferred)
  • 6-8 years of experience in a complex, technical product environment, including at least 3 years of management experience
  • In-depth understanding of social media campaign management and optimization practices
  • Experience leading large accounts within an agency in an integrated fashion (collaboration, data-sharing, co-leading efforts focused on client satisfaction, growth, performance vs KPI’s)
  • Exceptional ability to manage and develop a cohesive team in a fast-paced environment while maintaining a high level of stress tolerance
  • Excellent relationship-building with internal and external stakeholders
  • Ability to thrive in start-up environment with high client demands
  • Strong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points-of-view
  • Highly analytical and creative mind in strong communication skills with experience in building and managing a team through a use of excellent communication and interpersonal skills.
  • High levels of integrity, autonomy, and self-motivation
 
Hearts & Science is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
 

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