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Associate Director, Digital Strategy

New York, NY
Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real time to aggregate effective reach and deliver the right message at the right time.
Designed to inform brand strategies with real-time insights, Hearts & Science is a data-driven marketing agency with expert media planning and buying capabilities, among other services that include shopper marketing, marketing innovation and content activation.
Associate Director, Digital Strategy
Reporting to a Director, the ideal candidate is someone who embodies the Hearts & Science culture – someone who is driven, curious, solution-oriented, and willing to hit ‘refresh’ on antiquated planning structures.
The Associate Director, Strategy will have exposure to every aspect of the client's businesses – from marketing, to revenue, to retail partnerships. The following list of responsibilities and duties is not an all-inclusive list and may vary based on account assignment.

Core responsibilities include, but are not limited to the following:
  • Building sound strategic frameworks that ladder up to client business goals
  • Applying learnings to drive optimizations and performance
  • Bringing proactivity and leadership to the clients and the team
  • Owning consumer insights and effectively communicating impact of media
  • Managing, mentoring, and motivating direct reports in order to encourage their professional development while providing daily supervision and guidance
  • Maintaining communication and develop strategic partnerships with key partners – clients, partner agencies, peers, etc.
  • Providing excellent client service by being responsive, accountable and detail oriented

Desired Qualifications:
  • Minimum 5 years of experience in media planning
  • High level of competency in account management and client service
  • Proven analytical skills with experience developing data-driven insights
  • Experience in applying learnings to drive optimizations in support of client goals
  • Experience in managing and leading a team
  • Professional presence and strong communication skills
  • A thorough understanding of marketing communication channels, especially across digital

Hearts & Science is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age, or any other federally protected class
 

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