Our client, ranked #3 nationally on Ad Age's Best Places To Work List, is looking for a Paid Social Media Manager to join their crew of 500+ digital marketeers. Their award-winning campaigns have helped hundreds of companies from startups to Fortune 500 brands thrive and they want you to join them in making their clients even better!
What you'll be doing:
Formulating social media strategy for clients’ businesses and ensuring that recommendations and decisions are consistent with client objectives
Managing campaign ideation, set-up, activation, optimization, reporting and day-to-day communication for your client book of business
Working with both client and internal teams to create a collaborative social media strategy that integrates with, paid search, email, SEO, PR, and other online and offline advertising campaigns
Researching top influencers, competitors, and trends in clients’ industries
Analyzing and reporting relevant social media KPIs on a bi-weekly to monthly basis, articulating successes and presenting new investment & growth opportunities
Researching and formulating ideas, concepts and action plans that support and improve service delivery, operations, products and performance
Working across platforms, supporting social efforts across Facebook, Instagram, Pinterest, Twitter, Linkedin, and others as opportunities are identified
What you bring:
2-3+ years of experience working in a combination of earned media and paid media advertising in an agency environment
Two or four-year degree in marketing, advertising, business, journalism or other relevant fields of study
Extensive experience, ideating, developing, optimizing, analyzing, and reporting on earned and paid campaigns on social platforms
B2B and B2C social media experience, with an emphasis in direct response, performance campaigns
Strong knowledge of Google Analytics, Facebook Analytics, and marketing attribution models
Client facing experience - in-person presentations, video conferencing, phone, and daily email communication
Ability to think on your feet and work independently on multiple tasks, being mindful of prioritization and deadlines
Solid knowledge of Facebook Ads Manager, LinkedIn Ads Manager, MS Excel (V-look up, Pivot Tables, etc), Google Suite/Apps, Asana, Slack and various third-party tools & advertising platforms for research, testing and reporting at scale
The effortless ability to grasp and assume the “brand voice” of multiple clients
The ability to surface and articulate innovative ideas, approaches, and solutions to our day-to-day work
Creative and analytical skills, complemented by the ability to take direction, learn/develop new skill sets, problem-solve, and take on new challenges while paying strong attention to detail
A team-focused, collaborative mindset at all times